About Melaroo |
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In the summer of 2009, there wasn't much work to be had, even in the blossoming world of web marketing. It was a buyer's market, and Internet veterans were fighting tooth and nail for design and development work. Companies had been getting increasingly smarter with how they managed - and funded - their online presence, and expectations for top-notch web marketing were sky high. In order to stay in the game, players had to be extremely competent, amazingly capable and pathetically inexpensive! In this cutthroat environment, a few web gurus, recent arrivals on the Houston scene, started recognizing the throats they were cutting each time a job went out to bid. They were the same throats, again and again! After most of the industry had dropped out, a few die-hards were licking their wounds and preparing to finish each other off for the little bit of work still out there. One visionary, Nate Stockard, looked around, shrugged and threw down his dagger. Ted Hawkes and a few others did the same, shook hands, and formed Melaroo Web Marketing Company, with a mission to serve elite companies of all sizes in every facet of web marketing. Pulling from a diverse and specialized talent base, Melaroo set up in Houston as a one-stop shop for a complete and optimized web presence. With marketing strategies generally revolving around the web site as the central hub of information, Melaroo discovered and developed ways to tie all kinds of online information together with a goal to dominate the Internet in specific markets and industries. When Melaroo formed from a group of independent freelancers, social media was beginning to take hold, and SEO had been a household term for a few years. Video as a web medium had recently arrived at the point of viability, where it was both easy and relevant to publish for mass viewership. Blogging had been generating interest and revenue for several years, and its unfathomable marketing merits were becoming more and more established. Tying these various concepts to web sites to form a traffic and information machine, Melaroo has, in its relatively short existence, helped countless businesses establish themselves on the ever-growing world of the Internet. We at Melaroo Web Marketing Company see the Interent becoming an increasingly important part of people's lives. As the world economy grows, so does the World Wide Web, and information that used to be available to a very narrow spectrum of recipients is becoming more and more available. With so many people and businesses going online for information, not to mention goods and services, having a share of the online market is more desireable than ever before. And a fast-growing team of experts is becoming more and more essential to claiming that share. |